How to Improve Google Page Rank and Alexa Ranking

A website can be a good source of income. Even if you are not directly sell anything, you can earn through sponsored posts and banner adverts. But only a select few can really make it big that way. Google Page Rank and Alexa rankings are the best ways of showcasing the quality, traffic and reputation of your website. It helps you attract better prospective advertisers, customers or collaborators depending on what you do. Google Page Rank ranges from 0 to 10 and it indicates quality of the site, measured mostly in terms of the amount of backlinks it has from other websites. You start with 0 and as you gather reputation with time, your rank improves. On the other hand, Alexa indicates your global ranking among all the websites in terms of traffic you receive. More importantly, this data is not private to you A prospective client can check for your PR or Alexa Rank and form an opinion about you That is why you need to improve them. So, naturally the next question is, how to Improve Google Page Rank and Alexa Ranking? Here are a few points that can help you in this regard, For Improving Google Page Rank: Page Rank is mostly about backlinks. You need to make sure others discover you and link to your relevant content.

• Get the basic Search Engine Optimization right. Create quality content and do proper keyword research before writing anything. But do not stuff it with keywords. Make them look natural and make the site design user friendly and attractive.

• Avoid duplicate or copied content or any such malpractices. Even one such blatant instance can get you blacklisted by Google.

• Get verified by google. If you are a solo writer of a site you can claim Google Authorship.

• Submit the site map of your website to Google so that all your pages and posts get listed in Google.

• Find other important websites including web directories such as DMOZ or social bookmarking sites such as delicious

• Submit relevant links in content discovery sites such as Reddit and Stumbleupon.

• Use social media effectively. Everybody is on Facebook or Twitter nowadays. But use them judiciously to spread your links.

• Find opportunities in reputed websites to publish your content and link back to your site. Some of them may even ask for money to do the same. Go for it if you have the budget but do not lose heart even if you don't because all the remaining steps are free. For Improving Alexa Ranking: Alexa is mainly about the traffic or the number of visitors you receive. Some of the steps mentioned above will also help here to get you more traffic. Apart from them you can consider the following additional points,

• Update your site regularly. If you are a blogger publish frequently. Even if you have an ecommerce shop, have a blog alongside for regular updates. Regular followers and visitors expect fresh content. If you do not remain active, you will lose regular visitors.

• Get verified by Alexa and "claim" your site

• Use the Alexa widget to display your rank in your website. Also, install Alexa toolbar in your browsers and set your own site as homepage. You can also encourage your readers to do the same. While the direct correlation is not known, it has been observed that such acts boost Alexa rankings.